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Marketing Analysis of McDonalds

Number of pages: 10

ABSTRACT:
This 10 page paper examines McDonalds, undertakes a SWOT analysis to look at the strengths weakness, opportunities and threat, considers the 4 P's of price product, placement and promotion and then looks at the general marketing strategy before making some recommendations. The paper looks at McDonalds as a whole including examples from the company's' UK marketing. The bibliography cites 10 sources.

FILE NAME:
File: TS14_TEMcDswot.rtf

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